Consumer Health Data Privacy Policy

Consumer Health Data Privacy Policy

Last updated: June 11, 2024

Introduction

Life IV Therapy PLLC and its subsidiaries (“Life IV Therapy,” “we,” or “us”) own and operate websites located at www.lifeivtherapy.com and www.lifeivweightloss.com, including any mobile application (collectively, the “Platform”). Your access and use of the Platform, including its content, products, and services (collectively, the “Service”), are subject to our Privacy Policy unless stated otherwise. Capitalized terms not defined in this Consumer Health Data Privacy Policy have the same meaning as set forth in the Life IV Terms and Conditions.

This Consumer Health Data Privacy Policy applies as required by applicable state law concerning consumer health data (“Consumer Health Data”). This Policy does not apply to protected health information under the Health Insurance Portability and Accountability Act of 1996. Please refer to our Notice of Privacy Practices for such information. This Policy supplements our general Privacy Policy. In case of a conflict, this Policy applies to the extent consistent with applicable state law.

Collection of Consumer Health Data

The Consumer Health Data we collect depends on your interactions with us, the services you use, and your choices.

Consumer Health Data you provide:

  • Name and contact information
  • Demographic information
  • Payment information
  • Account profile information
  • Marketing preferences
  • Content you upload
  • Government-issued identifiers
  • Biometric and health information
  • Sexual and reproductive health information

Consumer Health Data we collect automatically:

  • Identifiers and device information
  • Location data
  • Usage data

Consumer Health Data we create, infer, or generate:

  • Data inferred or generated from other collected data

Consumer Health Data we obtain from third-party sources:

  • Corporate affiliates
  • Third-party partners
  • Co-branding/marketing partners
  • Service providers
  • Publicly available sources

Use of Consumer Health Data

We use Consumer Health Data for:

  • Product and service delivery
  • Product improvement, development, and research
  • Aggregation, de-identification, and/or anonymization
  • Marketing

Sharing Consumer Health Data

We may share Consumer Health Data with:

  • Affiliates
  • Legal and law enforcement agencies

Your Consumer Health Data Rights

Depending on your state of residence, you may have rights including:

  • Withdrawing consent
  • Accessing and confirming data
  • Correcting inaccuracies
  • Deleting data
  • Appealing a denial of your rights

To exercise your rights, please email privacy@lifeivtherapy.com.

Changes to this Consumer Health Data Privacy Policy

We reserve the right to modify this Policy at any time. If we make material changes, we will notify you by updating the date and posting the revised Policy on our Platform. Your use of the Service after any modifications indicates your acknowledgment of the changes.

Contacting Us

If you have any questions, please contact us by email at privacy@lifeivtherapy.com.